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New Product Development: An Empirical Approach to Study of the Effects of Innovation Strategy, Organization Learning and Market Conditions Softcover reprint of hardcover 1st ed. 2005 edition
Sameer Kumar
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New Product Development: An Empirical Approach to Study of the Effects of Innovation Strategy, Organization Learning and Market Conditions Softcover reprint of hardcover 1st ed. 2005 edition
Sameer Kumar
The challenge of managing a business enterprise today is to ensure that it can remain efficient and competitive in a dynamic marketplace characterized by high competition, unstable demands, heterogeneous market segments, and short product life cycles.
200 pages, black & white illustrations
| Media | Kirjat Paperback Book (Kirja pehmeillä kansilla ja liimatulla selällä) |
| Julkaisupäivämäärä | perjantai 29. lokakuuta 2010 |
| ISBN13 | 9781441935946 |
| Tuottaja | Springer-Verlag New York Inc. |
| Sivujen määrä | 200 |
| Mitta | 155 × 235 × 11 mm · 303 g |
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