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B2B Brand Management: Incorporating Performance Branding, Transformative Marketing and Artificial Intelligence Philip Kotler Second Edition 2025 edition
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B2B Brand Management: Incorporating Performance Branding, Transformative Marketing and Artificial Intelligence
Philip Kotler
| Media | Kirjat Hardcover Book (Sidottu kirja kovilla kansilla sekä suojakannella) |
| Julkaisupäivämäärä | torstai 18. syyskuuta 2025 |
| ISBN13 | 9783031946646 |
| Tuottaja | Springer International Publishing AG |
| Sivujen määrä | 386 |
| Mitta | 163 × 241 × 30 mm · 774 g |
| Kieli | Saksa |
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