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![Cover for Bettina Berg · Retail Branding and Store Loyalty: Analysis in the Context of Reciprocity, Store Accessibility, and Retail Formats - Handel und Internationales Marketing Retailing and International Marketing (Paperback Book) [2014 edition] (2013)](https://imusic.b-cdn.net/images/item/original/954/9783658015954.jpg?bettina-berg-2013-retail-branding-and-store-loyalty-analysis-in-the-context-of-reciprocity-store-accessibility-and-retail-formats-handel-und-internationales-marketing-retailing-and-international-marketing-paperback-book&class=scaled&v=1647925367)