Competitive Intelligence: from Black Ops to Boardrooms - How Businesses Gather, Analyze and Use Information to Succeed in the Global Marketplace - Larry Kahaner - Kirjat - Simon & Schuster - 9780684844046 - keskiviikko 11. helmikuuta 1998
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Competitive Intelligence: from Black Ops to Boardrooms - How Businesses Gather, Analyze and Use Information to Succeed in the Global Marketplace New edition

Larry Kahaner

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Competitive Intelligence: from Black Ops to Boardrooms - How Businesses Gather, Analyze and Use Information to Succeed in the Global Marketplace New edition

In the first book designed for businesses of all sizes and managers at every level, Larry Kahaner explains the increasingly vital practice of competitive intelligence and how American companies can use it for success. With a wealth of case studies, Kahaner shows How to profile your competitors' executives to unmask their decision-making processes The line between legal and illegal or unethical activities How to protect your own company against your competitors' intelligence operations COMPETITIVE INTELLIGENCE is a practical guide to turning raw information into priceless knowledge and winning business strategy.


320 pages, black & white illustrations

Media Kirjat     Paperback Book   (Kirja pehmeillä kansilla ja liimatulla selällä)
Julkaisupäivämäärä keskiviikko 11. helmikuuta 1998
ISBN13 9780684844046
Tuottaja Simon & Schuster
Sivujen määrä 320
Mitta 229 × 155 × 23 mm   ·   453 g
Kieli English  

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