Escape from System 1: Unlocking the Science Behind the New Way of Innovation - Raharso, Andreas, PhD - Kirjat - Marshall Cavendish International (Asia)  - 9789815009316 - perjantai 29. huhtikuuta 2022
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Escape from System 1: Unlocking the Science Behind the New Way of Innovation

Raharso, Andreas, PhD

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Íkr 2.627,90

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Escape from System 1: Unlocking the Science Behind the New Way of Innovation

Next Practice now trumps Best Practice. The Holy Grail that mammoth Fortune 500 companies, nimble startups and driven individuals eagerly seek in their quest for success. With norms hyper disrupted in the post-Covid economy and innovation waves getting shorter and quicker, the race to be first in innovation is now nail-bitingly intense. Design thinking, Blue Ocean, Working Backwards - there are innovation frameworks to fit every need and context. Yet it remains elusive. What if humans were simply not made to innovate? That our brains were designed to be efficient, not innovative, to ensure we survived as a species.


272 pages

Media Kirjat     Paperback Book   (Kirja pehmeillä kansilla ja liimatulla selällä)
Julkaisupäivämäärä perjantai 29. huhtikuuta 2022
ISBN13 9789815009316
Tuottaja Marshall Cavendish International (Asia)
Sivujen määrä 272
Mitta 215 × 135 × 19 mm   ·   234 g