What we talk about when we talk about innovation

Understand the latest technological trends. If you must choose a single book on innovation, this is it.

Digital innovation and transformation are key to the performance and sustainability of the life of organizations and people. As machines continue to increase their presence at work, fewer people will be needed. How to prepare? For companies, it is essential to put together the right mix of strategy, structure, culture, and processes. For people, it is key to understand new smart technologies, methodologies, and an attitude towards change.


In this book you will learn:
+ The evolution of human technologies from primitive inventions to modernity.
+ How novel technologies will affect educational, labor, and industrial reforms.
+ What is digitization, big data, blockchain, internet of things, 3D printing, alternative business models, basic concepts of software development, and much more.
+ How automation and digitization in business will affect us.
+ How to think and create an innovation factory.
+ What characterizes the companies that last and what traditional companies must do to transform themselves.
+ How citizens must face future technological challenges to improve our environment and guarantee the success of our society.