Julkaisut sisältäen Alexander Chernev

Cover for Alexander Chernev · Strategic Marketing Management, 11th Edition (Book) (2025)
Book
Strategic Marketing Management, ...
Alexander Chernev
Cover for Alexander Chernev · Strategic Brand Management, 4th Edition (Paperback Book) (2025)
Paperback Book
Strategic Brand Management, 4th ...
Alexander Chernev
Cover for Alexander Chernev · The Marketing Plan Handbook, 6th Edition (Hardcover Book) (2020)
Hardcover Book
The Marketing Plan Handbook, 6th...
Alexander Chernev
Cover for Alexander Chernev · The Marketing Plan Handbook, 6th Edition (Paperback Book) (2020)
Paperback Book
The Marketing Plan Handbook, 6th...
Alexander Chernev
Cover for Alexander Chernev · Strategic Marketing Management - The Framework, 10th Edition (Hardcover Book) (2019)
Hardcover Book
Strategic Marketing Management -...
Alexander Chernev
Cover for Alexander Chernev · Strategic Marketing Management - The Framework, 10th Edition (Paperback Book) (2019)
Paperback Book
Strategic Marketing Management -...
Alexander Chernev
Cover for Alexander Chernev · Strategic Marketing Management - Theory and Practice (Hardcover Book) (2019)
Hardcover Book
Strategic Marketing Management -...
Alexander Chernev
Cover for Alexander Chernev · Strategic Marketing Management (Paperback Book) [9th edition] (2018)
Paperback Book
9th edition
Strategic Marketing Management
Alexander Chernev
Cover for Alexander Chernev · Strategic Marketing Management (Hardcover Book) [9th edition] (2018)
Hardcover Book
9th edition
Strategic Marketing Management
Alexander Chernev
Cover for Alexander Chernev · The Marketing Plan Handbook (Paperback Book) [5th edition] (2018)
Paperback Book
5th edition
The Marketing Plan Handbook
Alexander Chernev
Cover for Alexander Chernev · Mastering the Case Interview, 9th Edition (Paperback Book) (2017)
Paperback Book
Mastering the Case Interview, 9t...
Alexander Chernev
Cover for Alexander Chernev · The Business Model: How to Develop New Products, Create Market Value and Make the Competition Irrelevant (Paperback Book) (2017)
Paperback Book
The Business Model: How to Devel...
Alexander Chernev
Cover for Alexander Chernev · The Business Model: How to Develop New Products, Create Market Value and Make the Competition Irrelevant (Hardcover Book) (2017)
Hardcover Book
The Business Model: How to Devel...
Alexander Chernev