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Cover for Teresa Pavelka · Consumer Responses to Rebranding. The Concept of Brand Equity Transfers and Four Different Consumer Response Scenarios (Paperback Book) (2015)
Paperback Book
Consumer Responses to Rebranding...
Teresa Pavelka
Cover for Teresa Pavelka · Innovation Clusters (Paperback Book) (2015)
Paperback Book
Innovation Clusters
Teresa Pavelka